Viewership seemed so low, in fact, that the WSL was forced to explain. “WSL has addressed conversations about the concurrent viewership number displayed in the top-left corner of its live broadcast, stating that the number does not represent the total concurrent audience watching the event,” explains SportsPro. “The WSL is serving localized ads against its programming, meaning viewers are seeing the audience total for the regional stream they are connected to.
In January, we learned of the deal struck between the social network and the World Surf League, but this contest was the first event of the year to stream exclusively on the platform – much to the discontent of a large swath of surf fans. “Our switch to Facebook was to enable the entirety of our audience to continue to view each event for free, and also to further expand our fan base throughout the world.
An incredibly in-form Filipe Toledo defeated rookie Wade Carmichael on Thursday in the final of the Corona Open J-Bay. Due to glitches in the Facebook stream, a second shark poking around the lineup, or the absence of a Facebook account, you may have missed it.
Read more here: The Inertia