For Jackson, the upcoming year at IM has him amped on the possibilities, especially around innovative product and marketing ideas. “A brand’s story is so important and at the end of the day that’s what compels a purchase, a follow, and a loyal costumer,” Jackson says. “I’m really excited to work with the team at IM in telling their story.
Alex Smith is traveling the world creating amazing edits with his crew, Benji Brand is getting more tube time than most of the surf industry combined, our boy Jake “the man child” Davis is taking a breather on an injury, but has had a hell of a successful year.
We have a great team, and I am looking forward to working closely with them on our marketing initiatives and product development, both in skate, surf, and our active wear.
Our skate team has such a solid team synergy and we want to start pushing that vibe with our surf crew.
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